Buzz People

'I started a business accidentally'

Keely Deininger loved her job in design at a Marks and Spencer supplier.
But she gave it up to look after her three children: "One day, I called my mother and asked her to look after the children. I took a plane to Vietnam.
Once there, she started designing clothes: "I became an accidental entrepreneur overnight."
Her story is part of a report that suggests the UK economy could be given a £250bn boost if women's start-ups were given the same funding as men.
The government-commissioned report estimates there are 1.1 million "missing" female-run firms and sets out eight ways of boosting the number of female entrepreneurs.
The funding for Keely Deininger's Angel Face business came from a colleague, rather than a formal loan from a bank or venture capital fund.
She had no company name or business plan and had done no research before she started her company.
"I have faced many challenges along my journey; cash flow being one of them, being incredibly time-poor another.

"I ran my business between school runs, karate lessons, shopping, making the dinner and putting three kids to bed. For me, it is now a priority to support other mothers to be successful in the workforce," she says.
The government-commissioned report - the Rose report - suggests that one way to get more women, regardless of whether they are mothers, into the workforce or starting businesses is to create a code asking them to report gender funding.
Alison Rose, who led the review, said the shortfall was hurting the economy.
Ms Rose, the head of Royal Bank of Scotland's corporate, commercial and private banking business, said: "I firmly believe that the disparity that exists between female and male entrepreneurs is unacceptable and holding the UK back."

https://www.bbc.co.uk/news/business-47485197
Register Now